Keep your furry friends healthy with expert nutrition

In the recent times, world over, we have noticed humanization of pets. The emotional bond, the sense of indispensability, the love and affection for them have made our new age pet parents zealous to research and learn everything about their furry friends.


One of the many questions that run at the back of every pet parent’s mind is – What’s the right diet for our pet? And why do pet food even exist when we have home cooked meals at our quick disposal?

Well, the answer is, as human parents when we are curating food for another species, we are bound to go wrong unless supervised by experts, or guided by research. Many of us won’t know that dogs metabolize food seven times faster than humans, or that a dog needs four times the protein, five times Vitamin D, twelve times calcium, and two and half times the Vitamin-A than that a regular human adult. It’s not possible for a pet parent to get this delicate balance of complete nutrition right. Hence, it’s imperative that they choose a food option which nourishes their pets correctly.

Nutrition for optimum health

Let’s try to understand a dog’s biology at a macro level for some basic knowhow. Very prominent and distinct research which have studied a dog’s physiology states that the gut is more in compliance with the genetics of an omnivore than a carnivore. This means that dogs are biologically evolved to eat both vegetarian as well as non-vegetarian diets. Even the digestive enzymes which are present in dog’s stomach, can process all carbohydrates. Considering these factors, veterinarians and researchers of this field state that dogs should follow an omnivorous diet for an optimum health. Consult your vet to know the best diet for your pet based on their age, activity level, and overall health.

Stop believing in myths – dogs aren’t wolves!

Contrary to a myth that has been made popular, dogs are not wolves and they mustn’t be on any wolf diet. It’s true that “dog” as a species started with the evolution of wolves and subsequent domestication of their progenies over millenniums has led to the furry friends we know of today. But then that’s just the first line of breeds – the Shepherds. There are many breeds from the line of mastiffs. So, if wolves were the first line of ancestors, then there must be another line which started the mastiff and magnolias, because many of today’s popular breeds are through a mastiff genome rather than a wolf genome.

Some popular breeds from the mastiff genome are Shih tzu, Chow Chow, Boxer, Bull dog, Saint Bernard, Rottweiler, and the hounds. The breeds from the wolf genome are – Huskies, Labradors, the Retrievers, and Dalmatians.

Signature – expert nutrition for your furry friend

In wake of such information, we at Signature request pet parents to rely on learned experts for their pet’s diet because the universal law of health says, “we are what we eat”.

Founded in 2022, Signature is the premium line of petfood from the mega petfood giant, Drools Pet Food Pvt Ltd. Based in Rajnandgaon, Signature factories use the best of technology found globally and maintains stringent efficacy and safety standards. Signature is currently selling more than 14 recipes of hypoallergenic food for dogs and cats of varying needs in their unique life stages. With the mission of providing pets with the most advanced nutrition through path-breaking research and technology, Signature has collaborations with some of the leading vets in various universities and institutes of the world, apart from having its own state-of-the-art R&D lab in Chhattisgarh for quality control. Signature will soon start its export to some major continents and embark its journey to become a multinational brand from this year of 2023.

Readers will be happy to know that every Signature factory and its suppliers have received certifications from apex Indian and International boards like Hazard Analysis Critical Control Point (HACCP), HALAL India. Both these certificates ascertain that Signature uses 100% organic and natural ingredients in their food. The meats used are premium, suitable for human consumption and devoid of any hormonal inducements.

Signature GRAIN ZERO is a well curated hypoallergenic boutique food with up to 48% fresh meats along with the right number of exotic vegetables and fruits. Prebiotic herbs ease digestion while natural antioxidants reduce the process of cell aging and boosts immunity. GRAIN ZERO also has added benefits of Glucosamine and Chondroitin Sulphate which strengthens bones and joints for better mobility.

“There is no short cut to health. Parents have to be conscious of the right form of exercise, hygiene and food that they give to their pooches. Grain Zero is grain free, gluten and GMO free and a complete food solution for your babies. So, rest your food worries at least with multiple variants of juicy pouches and crunchy croquettes from “Brand Signature” and watch you pooches stay fit and strong” – says Mitu Paul, Brand Head, Signature Petfoods India.

(Mitu Paul, Brand Head, Signature PetFoods India).